The Internet changed sales and marketing. That’s common knowledge. But, says Dave Orecchio, founder of Bristol Strategy, too many companies still struggle to take full advantage of all the ways online marketing can increase leads and boost profits. Even worse, they throw a lot of money at solutions that are anything but. Dave talks about the strategies to avoid and […]
If you use Gmail, Maps, Search and other Google products, chances are the company has a lot of information about you stored on its servers. You can set up some options, including giving control to a spouse, or deleting everything automatically after your death or if your account is inactive for a certain amount of time. Here’s how to tell Google what […]
Voice assistants, like Google Assistant and Alexa, record what you say after the wake word to send off to company servers. The companies keep your recordings until you delete them. Some companies let you turn that behavior off: here’s how. Voice Assistants Record You After Their Wake Word Voice assistants work in a straightforward manner. They continually listen […]
The #MeToo movement focused the world’s attention on the issues facing women in government, the entertainment world, the justice system, and even daily life. Julia Geisman, founder and CEO of CareerAgility, has been fighting that fight her whole life. And, through her business, she studies the dynamics between genders in the workplace and helps women advocate for themselves. She also […]
Pamela Bardhi is a real estate agent and developer through her Bardhi Investment Group (the acronym is no accident), as well as the owner of the famed gelato shop, Ria Café, right here in Boston. For Pamela, investing is about more than making money but also changing communities for the better, one project at a time. She highlights where she […]
In the old days, we didnt have a choice – EVERY PC or Mac came with the same basic type of permanent storage for our files and data a “hard drive”. The name hard drive was coined to differentiate it from so called “floppy drives” which were permanent storage, but lower in capacity and had to be swapped in and […]
Where do you see yourself in five years? What are your weaknesses? Career coach Beth Hendler-Grunt helps recent college grads face down those types of questions in job interviews. But that’s only part of what she does with her company, Next Great Step. If you’re a college student or just out of college – or a parent – listen to […]
Ever been to a wedding where the DJ got everybody up and dancing? That DJ might have been Rob Peters, who these days runs his own company providing music, games, and other entertainment for corporate events, special occasions, parties, and more. He’s passionate about getting the crowd moving. But as he grew his business he also learned strategies for figuring […]
It’s a double-header today. Brian Scanlon reveals his social media marketing secrets AND how to create value in your business so you can sell it for top dollar. As the founder of the agency Posted Social and head of M&A at Global Source Infrastructure Partners (and future college baseball coach), Brian is uniquely qualified to help startups, small companies, and […]
Most people have met someone with a food allergy, say to peanuts or dairy. But, says Matt Bomes, the problem is more widespread than you know. 1 in 12 kids have food allergies… and 26 million adults in the U.S. do, too. Matt’s startup, The Bantam Group, is ready to tackle this epidemic head on by spreading awareness, bringing together […]