There are many options for setting up a professional email address for small businesses. Here are the most common services and help you decide which is a good choice for your business.
Using Personal Email Accounts for Small Businesses
Many new small businesses may choose to use free personal email accounts from Gmail, Yahoo , Hotmail , etc. as their business email address. This looks unprofessional, and your clients may choose a more established-looking business instead.
Using Your Hosting Company for Your Emails
Other small businesses may use their hosting company for their emails, but a problem with this is if your website goes down, so does your email. And if your website and your email server are BOTH down, how are you going to be notified? It’s a disaster waiting to happen.
Using Google Apps as Your Email System
One of the biggest downsides of using Google Apps for business services is the fact that the system requires Internet connectivity to function. If anything happens to your connection to the internet, you lose access to important business software. Because Google documents are all online, you won’t be able to access them if you’re in a place with no internet service.
Using Your Own Email Server
If you run your own email server , you are responsible for the care and maintenance of your system, and it never ends. Applying critical updates is your responsibility. When do critical updates come out? That’s your responsibility to keep track of, too. Setting up and maintaining this type of environment is typically done by an IT professional and can be very costly, especially when your server becomes outdated needs to be replaced.
Office 365 Solution: Best Option for Small Business Email System
Microsoft Office 365 is a highly scalable and affordable cloud solution, regardless of business size. With Office 365, you don’t need expensive equipment, and you can manage user accounts with a user-friendly, web-based portal. You can easily manage your email through Microsoft Outlook and access your email from any computer or phone via the web portal. Office 365 ensures you always have the latest version of Office. With less infrastructure to buy, you’ll reduce capital costs and decrease administrative costs. In our opinion, Office 365 is the best option for a small business email system.